TULSA, Okla. (Sept. 21, 2018) – After the initial announcement of the Major League Fishing (MLF) Bass Pro Tour last week, league officials today announced additional details of the tour, including industry-leading media exposure with more than 850 hours of television coverage and 350 hours of live streaming, angler leadership in the series, and payouts of nearly $10 million that have never before been seen in the professional bass fishing industry.
“Our league and sponsor partners have made a significant investment to make sure that the decision to fish with Major League Fishing in 2019 was an easy one for anglers,” Jim Wilburn, president and CEO of MLF, said. “With these payout amounts combined with our more than 850 hours of television programming across six networks and support for anglers at every level of the business, we believe our angler-centric business model is one that will resonate with anglers and sponsors.”
“Nothing can match the amount of media coverage and exposure these 80 anglers will enjoy in the coming years across multiple networks,” Wilburn said. “We expect massive growth across the entire industry as a result of these positive changes for all anglers, sponsors and fans.”
MLF and PBTAA co-founder Boyd Duckett has been instrumental in guiding the development of the new league expansions that he says will put anglers in control of their own destiny and sets a precedent for the sport of fishing that will benefit generations to come. (Click to enlarge/download)
About Major League Fishing
Developed through a joint effort between Outdoor Channel and the PBT anglers in 2011, Major League Fishing brings the high-intensity sport of competitive bass fishing into America’s living rooms in the form of riveting two-hour TV episodes. World-class anglers are filmed over the course of a six-day event. The show captures their efforts as they utilize a demanding format that allows them to weigh all the “scorable bass” they catch. Unlike other competitive fishing events, live leaderboards in the boats allow anglers to know their standings at all times. For more information about the game, visit www.majorleaguefishing.
Outdoor Sportsman Group is comprised of the world’s foremost media and entertainment brands for outdoor adventure enthusiasts. It includes three leading multichannel networks: Outdoor Channel, Sportsman Channel and World Fishing Network, as well as MOTV, the world’s leading outdoor television content platform. The Group also consists of a number of established integrated media assets: 15 outdoor magazines including Guns & Ammo, Petersen’s Bowhunting and Florida Sportsman, and 19 top websites, including BassFan.com. Additionally, Outdoor Sportsman Group includes television production operations, Winnercomm. For more information, visit www.outdoorsg.com. #MyOutdoorTV