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Daiwa J-Fluoro Samurai Fluorocarbon Line
Daiwa J-Fluoro Samurai Fluorocarbon Line gives anglers targeting panfish, trout, bass, and walleye a strong, abrasion-resistant fluorocarbon option...

Yamamoto Yamatanuki
The Yamamoto Yamatanuki stick bait is very dense, and its voluminous body and rounded shape have helped make it a trendsetting soft plastic for bas...

Buckeye Buzzerk Buzzbait
The Buckeye Buzzerk Buzzbait is the ultimate topwater lure, engineered with input from professional anglers to deliver everything you need for expl...

The HINGE MINNOW is HERE!!
The Yamamoto Hinge Minnow, premium design from the brand that sets the standard in soft plastics. The ultimate rolling minnow is here.
With a join...

6 Month Review: Island Optics
An honest six-month review of sunglasses you need to try!
As someone who splits time between bass fishing tournaments and long days on construction...