News

Decorated Reel Notches Another Victory
DAIWA’s enriched freshwater/saltwater crossover Ballistic MQ LT voted Best Freshwater Reel at ICAST 2025
FOOTHILL RANCH, CA (July 24, 2025) – Earl...

Anastasia Patterson: A Lowcountry Soul Chasing Her Fishing Dream
In the Lowcountry of Sumter, South Carolina, where the marsh grass dances in the salt breeze and the tidal creeks shimmer like veins of silver unde...

What's All The Fuzz about? With Cody Meyer Ep.23
We’re back with another episode for the Think Outside Podcast join us as we sit down with Cody Meyer and Jack Dice. We're diving into the all new Y...

The Simple Joy of Fishing: Kevin VanDam’s Grassroots Gospel
Kevin VanDam, the Team Toyota pro and hands-down the greatest bass angler to ever cast a line, has a trophy case that’d make anyone jealous—four Ba...

TATULA is Tops
DAIWA goes all out with new 23 model lineup of 2025 TATULA cork handle bass rods and wins coveted Best Freshwater Rod at ICAST 2025
FOOTHILL RANCH,...

Carson-Newman Captures Toyota Bonus Bucks at College National Championship
Carson-Newman University anglers James Sumrell and Andrew Turner were one half of the history-making conclusion that resulted in an overtime fish-o...

A Vexus® Buckle and a $5K Bonus for Levi
Levi Kohl is a proud blue-collar kid from Edinburg, IL. He’s the son of a former pipefitter and current farmer named Eric, whom he credits with tea...

Cook Claims First NPFL Shield with Finale Friday Victory
It took three days and nearly 700 miles of running, but Drew Cook conquered the mighty St. Lawrence River and Lake Ontario, going wire to wire to e...

Yamamoto Senko: The Ultimate Soft Plastic
The Yamamoto Senko: A Proven Bass Fishing Weapon
When it comes to soft plastic lures for bass, the Yamamoto Senko stands in a league of its own. Or...

Brand New Pro Series!!!! (ICast 2025)
Introducing the brand new Yo-Zuri Pro Series – a premium lineup of hard baits built for serious anglers.
This series includes two jerkbait styles,...

MDJ Shines with Old-School Tactics at Potomac River
The Potomac River, a sprawling tidal fishery just a stone’s throw from the nation’s capital, has long been a proving ground for bass anglers. Its g...

Introducing the All‑New SCOOP Jighead
A Fresh Spin for Anglers
Buckeye Lures hits the mark again with the ALL-NEW SCOOP Jighead, showcased at iCast 2025. Legendary angler Tim Reneau tea...

Cook in Control at NPFL on St. Lawrence
Long runs and giant smallmouth – that’s the story of Day One and, frankly, the entire event. Launching in Massena, New York, about 95 miles from La...

National Championship Predictions with
Stephen F Austin, Purdue, and Wabash Valley College Competition begins for the 2025 Strike King Bassmaster College National Championship presented ...

Flooded Beaver Dam Helps Ott DeFoe Win Toyota Bonus Bucks
It’s not often you hear about a beaver dam playing a role in a top-level bass fishing tournament win in 2025, but according to five-time Bass Pro T...

Top 5 Baits for Summer Bass Fishing (2025 Edition)
When the heat turns up, so does the challenge of catching big bass. Summer bass are notorious for being finicky, moving deeper or hiding in heavy c...

DeFoe Wins MLF Bass Pro Tour Stage 6 at Potomac River
Tennessee pro catches 32 bass weighing 78-11 to earn fifth career BPT victory, top prize of $150,000CHARLES COUNTY, Md. (June 29, 2025) – After a w...

Birge Wins Qualifying Round
Oklahoma pro advances directly to Championship Sunday with two-day catch of 68 bass weighing 145-8, 2nd through 20th now advance to Saturday’s Knoc...